akkanto concluded a partnership with Dr Leandro Herrero, founder and CEO of The Chalfont Project Ltd, an international consulting group of organisational architects. Dr Herrero is also the author of the groundbreaking book Viral ChangeTM. This partnership perfectly illustrates the fact that akkanto is at the forefront of new, creative, innovative thinking in the field of communications for the benefit of its clients.
Dr Herrero’s vision of change management has largely influenced akkanto’s thinking on how organisations can benefit from an unconventional, yet effective and lasting approach to change management which entails the creation of an internal “epidemic” of success, led by a small number of people, by focusing on a few sets of non-negotiable behaviours and making them a key part of the culture.
Viral Change™ has been pioneered by The Chalfont Project as a way to create fast and sustainable change in organisations whether business, public or private sectors. It has already made a significant difference for a number of large and medium-sized organisations across the globe. Today, The Chalfont Project and akkanto have launched the first projects in Belgium.