akkanto - Corporate communications


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Contacts

Johan Ral
Partner, Managing Director
johan.ral@akkanto.com

Ariane Vanderlinden
Partner, Senior Consultant
ariane.vanderlinden@akkanto.com

Thierry Bouckaert
Partner
thierry.bouckaert@akkanto.com

Corporate communications

Corporate communications is at the heart of the internal and external positioning of an organisation. As it concerns the identity, image and reputation of a company, corporate communications needs to be strategically managed. And because it can be used as a management tool it should receive the same level of attention as finance, human resources, marketing and sales.

In this area, akkanto advises and assists its clients with:

Analysis of the public perception and desired image at organisations to provide communication strategies
Mission statement and message development
Values validation
Corporate image and corporate communications audits
Corporate governance
Corporate structures and branding
Conception and production of corporate identity guidelines

Message development session
Clear and powerful messages are the hallmark of excellent communication. By means of interactive sessions, we help spokespersons develop and formulate effective key messages that address the concerns and needs of their audiences, serve their strategic objectives and strike the right balance between simplicity and complexity.

Perception


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